Drake vs. UMG & Spotify: Explosive Accusations Rock the Music Industry

In a bombshell revelation, Drake has accused Universal Music Group (UMG) and Spotify of orchestrating a grand scheme to inflate the popularity of Kendrick Lamar’s controversial track, Not Like Us. The allegations, unveiled in a legal filing on November 25, sent shockwaves through the music world, raising questions about industry ethics and the rivalry between two of hip-hop’s titans.

Drake’s Claims: A High-Stakes Battle

Drake’s company, Frozen Moments LLC, claims UMG employed bots, payola schemes, and even manipulated Siri to direct listeners to Lamar’s song. The track, infamous for taking direct shots at Drake, allegedly gained traction through underhanded tactics. “This isn’t just business; it’s sabotage,” asserted Drake’s legal team, accusing UMG of violating federal RICO statutes typically reserved for organized crime.

One striking accusation alleges UMG colluded with Apple to have Siri misdirect users asking for Drake’s Certified Lover Boy to Not Like Us. Adding fuel to the fire, Drake’s attorneys say UMG paid influencers and slashed licensing rates on Spotify to artificially inflate streams, further misleading fans and tarnishing Drake’s reputation.

A Feud Turns Corporate War

Drake and Lamar’s heated feud has now transcended diss tracks, diving headfirst into the courtroom. Both artists share a long history with UMG—Drake through Republic Records and Lamar via Interscope. Yet, Drake alleges that internal incentives at Interscope fueled the label’s push for Lamar’s success at his expense.

UMG denies all wrongdoing, calling the claims “offensive and absurd.” Meanwhile, Spotify has declined to comment, and Apple, implicated in the allegations, remains silent.

As the drama unfolds, the stakes are higher than ever—not just for Drake and Lamar, but for an industry increasingly scrutinized for its practices. Could this lawsuit redefine how music giants operate, or is it merely a new chapter in an epic rivalry? Stay tuned for updates as this high-profile battle unfolds.