Margot Robbie’s Unexpected London Move Has Everyone Talking

When you think of Margot Robbie, you might picture the dazzling pink press tour of Barbie, the razor-sharp Harley Quinn makeup, or the red-carpet looks that shut down social media for days. But step away from the flashing cameras and you’ll find a side of Robbie that feels, frankly, un-Hollywood.

It turns out, the Oscar-nominated superstar has a surprisingly chill, almost old-school pastime she adores when she’s in London—a city she calls her second home. And when she finally shared this detail, fans didn’t know whether to laugh, love her more, or book a flight to the UK immediately.

Because Margot Robbie isn’t hitting up exclusive VIP clubs or hosting wild private parties in Kensington. She’s not spending hours at designer fittings or doing photo shoots with London’s fashion elite. She’s doing something that sounds like it belongs in a Richard Curtis movie, not the itinerary of one of the biggest actresses in the world:

She’s going pub-hopping.

A Down-to-Earth Reveal That Stunned Fans

This detail slipped out during a casual interview Robbie gave while promoting Barbie in the UK last year, but the clip resurfaced recently on TikTok, sending fans into a frenzy.

In the viral video—now viewed more than 7 million times—Robbie laughs as she describes how her perfect London day includes “just walking to a pub, having a pint, then walking to the next one.”

She specifically describes loving “a good old-fashioned pub crawl”, preferably with no schedule, no fuss, no PR handler by her side.

Fans were floored.

“Margot Robbie going on pub crawls in London like she’s my uni mate is sending me,” one comment read.

“Imagine walking into your local and Margot Robbie is at the bar,” wrote another.

“No bodyguards, no VIP area, just vibes,” someone else noted.

It wasn’t long before British tabloids ran headlines about Robbie’s “shocking lowkey love for British pubs.”

And while “shock” might be a stretch—Robbie has always been a bit of an open book about loving the UK—it’s true that this is the kind of detail that fuels the Margot Robbie mythos.

Because for all her worldwide fame, she somehow stays relatable.

The Australian Roots Behind the Ritual

To understand why Margot Robbie finds something almost romantic about wandering from one old pub to another, you need to go back to her roots.

Born in Dalby, Queensland, and raised on Australia’s Gold Coast, Robbie grew up in a world that’s laid-back almost to the point of parody. Surfboards on porches. Bare feet at BBQs. Pints at the local pub with friends.

Robbie herself has described her childhood as “pretty wild and free.” She’s spoken about working multiple jobs as a teenager, from making sandwiches at Subway to cleaning houses. Nothing about her upbringing was particularly glamorous.

So when she landed in London as a working actress in her early twenties, she didn’t go searching for luxury.

Instead, she says, she fell in love with “proper pubs”: the dark wood, the cozy fireplaces, the moody lighting, the friendly older regulars, the pints pulled just right.

To Robbie, these weren’t tourist attractions. They were “homey.”

Why Fans Can’t Get Enough of This Detail

Celebrity culture is in a weird place right now.

We’re flooded with brand partnerships and luxury hauls and carefully curated images of “relatable” stars wearing $500 sweatpants.

Margot Robbie, though, has always played the game a little differently.

She disappears for months. She doesn’t overshare on social media. She doesn’t chase algorithms with TikTok dances or sponsored skincare videos.

So when fans get a rare, genuinely human detail—like that she loves nothing more than a pub crawl in Soho—they eat it up.

It’s not just a detail. It’s a brand.

It’s the Margot Robbie brand.

Lowkey. Effortless. Down-to-earth, but with enough Aussie mischief that it never feels boring.

And, crucially, it’s the kind of thing that sells without looking like it’s selling.

London as Margot Robbie’s Second Home

Many people don’t realize how deep Robbie’s London connection runs.

She didn’t just visit a few times. She lived there.

After her breakthrough in The Wolf of Wall Street, Robbie moved to London full-time in the mid-2010s. She wanted something different from LA. She didn’t want to be just another “starlet.” She wanted to carve her own path.

It’s also where she met her husband, British filmmaker Tom Ackerley.

Together, they formed LuckyChap Entertainment with a small circle of friends—a company that would eventually produce I, Tonya, Promising Young Woman, and yes, Barbie.

Robbie has credited London with giving her the space to grow up outside the Hollywood pressure cooker.

“I feel like I became an adult in London,” she once said.

She calls it her “favorite city in the world.”

A Strategic Brand Move That Doesn’t Look Like One

Here’s where things get interesting for marketing nerds (and, let’s be honest, Robbie’s PR team).

Margot Robbie didn’t set out to make this pub crawl confession a “moment.”

But when the clip went viral, her team didn’t shut it down or pivot away.

Instead, they leaned in.

Suddenly, profiles mentioned it. Talk show hosts asked about it. Memes spread. Fans started making TikToks about “Margot Robbie’s London pub crawl starter pack.”

All without Robbie having to do a single sponsored post.

It’s the kind of organic branding most celebrities would kill for.

Because while some stars spend millions trying to appear “relatable,” Robbie simply is.

Or at least she’s very, very good at making it look that way.

The Power of Staying Lowkey in the Viral Age

If you want to understand why this tiny detail blew up, you have to understand how fans consume celebrity stories in 2024.

We don’t just want to see glamorous images. We want secrets.

We want to know the “real” person behind the brand.

But the trick—the thing Margot Robbie is so good at—is giving just enough to satisfy curiosity without destroying the mystique.

She shares the pub crawl.

But you don’t see 50 Instagram stories of it.

You don’t get live videos from inside the bar.

You don’t see the guest list, the receipt, the sponsored tags.

She gives the vibe, not the details.

And that’s why people believe it.

London’s Pub Culture: The Perfect Fit

Part of what makes this so viral is that it’s such a perfect match for London’s own cultural image.

London has been battling its reputation as overpriced and corporate for years.

But the humble pub remains its soul.

Locals will argue for hours about which neighborhood has the best ones. East London hipsters chase the perfect vintage wallpaper. Old-school regulars guard their corner spots with pride.

For a Hollywood star to choose that over Mayfair nightclubs or Chelsea private members’ bars?

It feels authentic.

It feels like a love letter to London that Londoners actually believe.

What It Says About Robbie’s Strategy

None of this is accidental.

Even if it’s genuine (and by most accounts, it is), Margot Robbie knows how these stories shape her brand.

She has spent years cultivating an image of someone who refuses to play the Hollywood game while playing it better than anyone else.

She goes quiet for months, then delivers box office dominance with Barbie.

She avoids social media oversharing, then has a single offhand comment go viral for weeks.

She doesn’t just act in movies—she produces them. She doesn’t just attend events—she owns the conversation around them.

A pub crawl in London might seem like a tiny detail. But it reinforces everything fans want to believe about Robbie:

✅ She’s chill.
✅ She’s real.
✅ She’s fun.
✅ She’s one of us.

Final Thought: The Pub Crawl That Became a Masterclass

So is it silly that people are losing their minds over Margot Robbie saying she loves pub crawls?

Absolutely.

But that’s the point.

Because in a world where every celebrity anecdote is carefully focus-grouped and sanitized, this one felt real.

Real enough to go viral.

Real enough to make fans fall in love with her all over again.

Real enough to make her brand even stronger.

It’s the kind of move you can’t buy.

It’s the kind of move you can’t fake.

And that, more than any film role or fashion moment, is why Margot Robbie isn’t just surviving in Hollywood.

She’s owning it.

One pint at a time.